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Leland, Michigan – April 28, 2010 – Michelle’s Miracle, Inc., the leading provider of tart cherry nutraceutical products, announced today the location of its new satellite office. The company established an office this week in the CenterPointe Office Building, located at 12935 S. West Bay Shore Drive in Traverse City.
“Our headquarters continues to be located in Leland. We have a long commitment to this area, and having an office in Traverse City will facilitate our ability to attract and recruit talent,” said Michelle White, Founder and President of Michelle’s Miracle. “We just launched our new brand identity and expect that our Traverse City office will help spur additional growth.”
The company initiated its redesign in September 2009 shortly after raising significant equity investments. Madison, Wisconsin-based Phenomenelle Angels Fund lead the Series A round, and was joined by seed investors Fisher Properties of Muncie, Indiana, founders, prior investors and key suppliers. Michelle’s Miracle received another boost in January 2010, when the Central Michigan University-Research Corporation, a non-profit business incubator, awarded the firm a funding investment from the Michigan Pre-Seed Capital Fund.
“Michelle’s Miracle is experiencing rapid growth due to its line of superior tart cherry nutraceutical products aimed at a large and rapidly growing market looking for natural solutions for their aches and pains,” said White. “I look forward to working closely with the board to create success for all Michelle’s Miracle stakeholders.”
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Michelle’s Miracle Inc is a privately held Delaware corporation based in Leland, Michigan, the tart cherry capital of North America. Michelle’s Miracle manufactures and sells branded and private label tart cherry nutraceutical products to wholesale, retail and ecommerce customers around the world. Michelle’s Miracle unique product characteristics include proprietary formulations, proprietary manufacturing processes, and exclusive long shelf-life packaging. For more information, please see the company website. www.michellesmiracle.com.